NewsTrack Post 2: No Super Bowl Coverage by The Guardian – London

Updated 2.9.2016

For Londoners, sports have been an increasingly growing phenomenon. Football in England has been popular since the late 1800s when the first clubs were formed. That’s the real football. American football has recently poured into English interest, and with multiple games being played at London’s Wembley Stadium every year, the NFL is becoming big overseas.

So naturally, when the biggest football game of the season comes around, this would pique the interest of Londoners, right? Wrong.

The Guardian – London, in the week leading up to the Super Bowl had an alarming lack of coverage, publishing a total of zero sports stories over the week. Topics such as “London Cabs vs. Ubers” and “A Bus Explosion Staged for a Movie” got week-long popularity, but nothing was said about the Super Bowl.

On game day, when there should have been a preview story or something to tell Londoners about the Super Bowl, there was nothing related to the game on the dockett. The following Monday, there were no recaps, scores, highlights, or mentions of the game at all.

Guardian Feb 7-8

The lack of coverage from The Guardian – London was alarming and very disappointing. What might the reasons for the complete lack of coverage be?

Well, for starters, kickoff the Super Bowl was at 11:30 p.m. in London, much to late for any morning stories. There were no London links to players in the actual game. And finally, the website is more of a hard news outlet than a sports website.

Given all these reasons, it is still unbelievable that The Guardian – London had a lack of Super Bowl coverage. Especially when London-based band Coldplay was performing in the half-time show for the first time, premiering a song off their new album.

The Guardian – London had a disappointing week of coverage for the Super Bowl.

NewsTrack Post 1: Initial Analysis of The Guardian – London

Updated 1.28.2016

The website I have been given to monitor for the semester is The Guardian – London. Publishing only about five stories a day, the website focuses on big events happening in the city of London. The website’s layout is very reader-friendly and incorporates easy-to-read highlights along with photos of the article.

In terms of multimedia, The Guardian incorporates several podcasts into its coverage of London news. The podcasts vary in subject and have a running time of about 45 minutes. The podcasts are designed to appear easier to readers in headline view. Normal news stories are in white while podcasts are in black. One podcast is about books and is hosted by Amy Liptrot and Emily Chappell. Featuring an introductory article, the podcast about books is quaint and features an image of Stonehenge.

There is usually one multimedia item (i.e. podcasts, videos) per day on the website. Videos are a critical part of the way The Guardian reports news. Videos are of all different lengths. One recent video featured protesters hosting a “die-in” for refugees at Pancras station in London. The video is short and effective at telling the story to readers, showing exactly what protesters were doing, from marching to the actual event and even some chants.

The website recently employed a color coding method to make it easier for readers to explore content. This helps to drive traffic for certain stories as well. Since there are just a few stories published every day, color-coding makes it more practical for readers to identify what each story is.

Features show up in dark-pink and are prevalent throughout the website. Four to five features are published each week and their popularity varies depending on topics. Two features were published on January 23. One focused on how politicians pawned the world’s rich, and that received 413 comments and was shared over 2,000 times on social media. The other feature took a look at photos of Jimi Hendrix. This one received only 16 comments and just 802 shares on social media. Had they perhaps spaced out the features by just one day, they each would have enjoyed more success.

Compared to other media, The Guardian published fewer articles, but is more concerned with features and the big stories rather than focusing on every little piece of news. The website is very user friendly and provides a great layout for readers to enjoy taking a look at some of London’s biggest news.